“As the pioneers in the licensed flash drive marketplace, Mimoco is
excited to unveil our first new product line to build upon the success
of our popular MIMOBOT platform. MIMOMICRO leverages compatibility with
both USB and microSD enabled memory devices and taps into the growing
usage of mobile memory solutions,” said Evan Blaustein, CEO of Mimoco.
“We’re thrilled to introduce our new co-branded product alongside
licensing partners Lucas Licensing and Warner Bros. Consumer Products,”
Blaustein added. “MIMOMICRO gives our customers the ability to select
and upgrade their favorite characters’ memory capacity and an easy way
to transfer data from mobile devices to computers.”
MIMOMICRO™ will be available for purchase in March 2012 at select retailers worldwide and at Mimoco.com.
All related characters and elements are trademarks of and © DC Comics. (s12)
Lucasfilm, Star Wars™ and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. TM and © Lucasfilm Ltd. All rights reserved. All other trademarks and trade names are properties of their respective owners.
About Mimoco®
Boston-based design house Mimoco® fuses the art of contemporary characters with the functionality of personal data storage devices and is well known in both the pop-culture driven Art Toy underground and the high-tech electronic world. The MIMOBOT® and MIMOMICRO™ USB flash drive and card reader lines include original characters and licenses from Star Wars™, Hello Kitty®, Transformers®, and DC Comics™, to pop-artists like tokidoki®, David Horvath, and FriendsWithYou. MIMOBOT USB flash drives are available in up to 64GB capacities, are Mac and Windows compatible, and include preloaded bonus Mimory™content. Learn more at www.mimoco.com.
About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
About DC Entertainment
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash, etc.), Vertigo (Sandman, Fables, etc.) and MAD, is the creative division charged with strategically integrating across Warner Bros. and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment, and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world.
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