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Adding ‘memory device’ to a long list of Sulu’s hobbies
(BOSTON, MA – May 22, 2013) — Mimoco (www.mimoco.com), makers of the MIMOBOT® line of designer USB flash drives, under license by CBS Consumer Products, are proud to announce the second installment in the Star Trek™ x MIMOBOT Series. Hikaru Sulu MIMOBOT®, a limited edition of just 1,000 hand-numbered pieces, joins Spock, Kirk, Picard and Data in MIMOBOT flash drive form and function. Sulu, the suave helmsman on the Enterprise as portrayed by actor George Takei in Star Trek: The Original Series, is brought to digital life in Mimoco’s stylized MIMOBOT appearance, suited in Sulu’s gold Enterprise command uniform. Sulu is a jack-of-all-trades who climbed the Starfleet ranks from lieutenant to captain, dabbled in botany and astrophysics, and now adds storing your data to his lengthy resume.
Available in up to 128GB and USB 3.0 capabilities, Sulu MIMOBOT also comes preloaded with bonus Mimory® and the MimoDesk® personalization suite of wallpapers, icons and avatars. It also comes equipped with MimoByte® sound software powered with an offering of iconic Star Trek sounds and Sulu character dialogue that plays each time Sulu MIMOBOT is inserted or ejected from one’s computer.
"After the success of our first Star Trek x MIMOBOT series, we're excited to add Sulu Mimobot to this growing collection" explains CEO Evan Blaustein, "Always up for a new challenge, Sulu MIMOBOT can co-pilot all of your adventures and transport up to 128GB of all your personal documents, music, photos and data!"
TM & © 2013 CBS Studios Inc. STAR TREK and related marks are trademarks of CBS Studios Inc. All Rights Reserved.
Boston-based design house Mimoco fuses the art of contemporary characters with the functionality of personal data storage devices and is well known in both the pop-culture driven Art Toy underground and the high-tech electronic world. The MIMOBOT USB flash drive line includes original characters and licenses from Star Wars, Hello Kitty®, and DC Comics™, to pop-artists like Gary Baseman, David Horvath, and FriendsWithYou™. MIMOBOT flash drives are available in up to 128GB capacities, are Mac and Windows compatible, and include preloaded bonus Mimory™ content. Learn more at www.mimoco.com.